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Send bulk emails to all patients about COVID-19

Use Cliniko's bulk email tool to send a message to all of your patients at once.

Emily avatar
Written by Emily
Updated over a week ago

If you need to send a message to all of your patients at once, the bulk email tool should be a good fit!

While Cliniko offers an integration with Mailchimp that's handy for sending out things like mass newsletters, sometimes you need to send a simple, to-the-point email—and that's what the bulk email tool is all about.

Send a group email to all of your patients

Head to the Communications tab, and then hit the "Send message to patients" button at the top:

From there, you'll see that you can create an SMS or email message type. Select email:

☝️Note: The bulk email feature is disabled on trial accounts. If you're still on your trial and need to send a bulk email out, please reach out to our support team—they'll be able to assist you!

A bit further down the page, you’ll see the email template:

You’ll see that it looks quite a bit like confirmation and reminder templates, but the only “placeholder” text is for the patient details (there won’t be a way to pull any other “non-generic” information in, such as individual practitioner names or appointment dates, as the purpose of this bulk email tool is to send the exact same message to your selected patients).

You can also view a sample of the email—keep in mind that it’ll look slightly different across different types of inboxes and email clients, but this gives you an idea of what the patient will see:

Your patients will then receive this message in their inboxes!

☝️Note: It’s important to note that for COVID-19 related emails, you most likely don’t want to select “This is a marketing message”. If you tick that box, the email will only be sent to people who have specifically opted in to marketing emails—that would reduce your list and mean you most likely wouldn’t be sending to every patient, which you probably want to do when it comes to important information about COVID-19.

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